Bringing a feel-good energy company to market—copy and tone across all touchpoints.
As Head of Copy at E.ON Next, I worked to develop a consistent tone of voice for the brand in its debut year.
We brought positive vibes to the masses—after all, if we're asking people to do their bit for the planet (with things like renewable electricity) they need to enjoy themselves in the process, right?
Activations
Internal messaging
Experiential
Social
Out of Home
Awesome animated characters by Marco Palmieri.